Calling the Shots 话语权时代 | Ivy Yang | Substack

The End of Shein's China Shedding

Shein back to its roots

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Red Note’s AI: Dian Dian and AI search could be the next Big Thing

Red Note Signals #7

Mar 2 • Ivy Yang

Calling the Shots Field Guide #1 Building Global Trust

I wrote a Field Guide on China Shedding and will host a working session to chat comms and PR

Jan 28 • Ivy Yang

Once a Year on Red Note: Are TikTok Refugees Becoming Digital Migratory Birds?

Red Note Signals #6 in light of the recent TikTok news

Jan 27 • Ivy Yang and Peiyue Wu

Red Note Signals #5 When Chinese Virtual Boyfriends Go Global, Fans Dispute Their Chineseness

Peiyue and I go very deep on Chinese virtual boyfriends going global and Red Note Feminism

Jan 24 • Ivy Yang and Peiyue Wu

Red Note Signals #4 CES 2026 Shows the U.S. Market Still Fuels China’s Tech Dream

CES was a big China go global party, was it worth it?

Jan 12 • Ivy Yang and Peiyue Wu

Manus Shows How China-Shedding Works

The Manus deal shows how to survive reverse CFIUS: U.S. control, clean cut with China with no room for ambiguity.

Jan 5 • Ivy Yang

Calling the Shots 话语权时代

Bridging the U.S.-China Communications Gap: stories of wins and fails.

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Calling the Shots 话语权时代

Bridging the U.S.-China Communications Gap: stories of wins and fails.

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