2024 Chinese Tech and Overseas Themes I'm Watching
EV race, Shein IPO, Amer+Anta, Miniso, and Roborock
Dear readers,
Happy New Year! I just got back from Italy, and what a trip! I saw tourists sporting Huawei and Oppo phones at the ancient ruins of Pompeii, stumbled upon not one but two Miniso stores in Naples, paid tribute at the Patheon to the QUEEN who gave the world Margherita pizza (God bless you, Margherita Savoia), and experienced firsthand the passion of Neapolitan soccer fans at the Napoli vs. Monza match (a nail-biting 0:0). But yes, I came out in one piece!
And I gave a lot of thought to the themes of 2024 while in transit, and here is a running list of things I will pay close attention to:
The Global EV Race
In 2023, China's electric vehicle (EV) sales exceeded nine million units, a staggering six times more than the U.S. Chinese EV companies like BYD, XPeng, and Nio have been eyeing the U.S. and EU markets for a while.While they employ sophisticated marketing and customer segmentation strategies in China, their entry into EU and U.S. mar…
